The cosmetic serum is an intensive facial care product. It is considered the elixir of youth, but to obtain an effective result it is necessary to know how to choose and use it correctly. Each product is developed to address a specific problem.
- There are serums for problem skin that help eliminate acne and red spots.
- To combat the first signs of aging, aimed at eliminating facial wrinkles.
- For aging skin, with a composition that improves the complexion and eliminates pigment.
What's in the serum?
The serum contains: high concentrations of vitamins E, A, C, B, fruit acids, minerals. Enhancers (conductors) help nutrients penetrate deeper into the layers of the skin. Thanks to them, the components of the serum are quickly absorbed into the dermis and begin to act quickly. Vitamins A, E and C are considered the most important in the composition of the product due to their ability to neutralize free radicals. These aggressive compounds are formed from the harmful effects of the environment, ultraviolet radiation, stress and damage to healthy cells in the body.
- Vitamin A: participates in skin regeneration, increases tone and heals various microcracks.
- Vitamin E - affects the capillaries that supply blood to the skin and participates in the energy exchange of cells.
- Vitamin C is responsible for the elasticity of tissues, participates in the formation of collagen and retinol and prevents vascular ruptures.
- Vitamin B: participates in the regulation of cellular metabolism, the synthesis of proteins and amino acids.
Metabolic processes in the dermis slow down with age and the skin must be artificially nourished, which is why vitamins are present in concentrated doses in facial serums.
"Elixirs of youth" contain ceramides. There is enough of it in young skin, but over the years a deficiency appears. The main effect of ceramides is to maintain skin hydration and protect elastin (a protein responsible for elasticity) and collagen fibers from various destructive enzymes.
The fruit acids present in the serum remove a layer of dead cells from the surface of the face and the active substances quickly penetrate the skin. Exfoliation helps smooth fine lines and wrinkles.
Proteins and enzymes participate in the restoration of the "structure" of the skin of the face, protect against harmful environmental influences and activate metabolic processes.
Anti-wrinkle firming serums with retinol quickly deliver vitamin A to problem areas of the face and show maximum results in a short time. Facial serum stimulates the skin, activates self-healing, restores health and beauty.
How to choose the elixir of youth.
The product is designed to address a specific problem, so when choosing, focus not on skin type, but on needs. For example, serums for aging skin improve and even out the complexion, contain a special complex of phytoestrogens and antioxidants in a short time, reduce age spots on the skin and smooth wrinkles.
The serum to combat the first signs of aging is designed to accelerate the skin renewal process by quickly exfoliating dead cells. After four months of using the product, the number of wrinkles is noticeably reduced and the skin is smoothed by up to 60%.
Some rules
- All serums contain a limited amount of active substances and are the same. The uniqueness of the product is not in its composition, but in the combination and quantitative proportion of the ingredients. To create a successful combination, the manufacturer spends a lot of time on research, up to ten years or more. When choosing a serum, pay attention to the brand recognition and how long the company has been working in the niche of producing medicinal cosmetics. It is not difficult to calculate that if the research takes a long time, then the manufacturer's history should be at least 10 to 15 years.
- Among all the variety of cosmetic brands, preference is given to manufacturers who specialize in their main activity in medicinal cosmetics. Many luxury cosmetics companies also produce medicated cosmetics, but only for prestige reasons, so the products of these companies are not very effective.
- When choosing a serum, it is worth knowing that this substance is available in two forms: active concentrates or creams based on them. Manufacturers produce a whole series of medicated cosmetics containing serums and creams. When choosing a specific brand, it is better to buy the entire line, then the effect of the serum will be supported by the cream. In cases of subtle age-related changes, it makes sense to use only cream. Age after 40 years requires the use of cream in combination with serum.
- The serum is always applied under the night cream, at night or during the day. Consider whether the treatment line will be compatible with your daily cosmetics, it is better to consult a specialist to avoid side effects.
- Before purchasing medicinal cosmetics, it is worth first deciding whether they make sense. These products are designed to help the skin cope with old age, to prevent this process from developing rapidly and ruining its beauty. But if the skin is already in poor condition, no serum will restore its youth. Other methods, such as plastic surgery, will work more effectively. Otherwise, there is a high probability of throwing money away, since good medicinal cosmetics are not cheap.
How to use
Serums for general skin health are applied to the entire face and, to eliminate certain imperfections, to problem areas. At night, the skin's regenerative processes are especially activated, so the best results are obtained by using the product before going to bed.
Before using the serum, the skin is prepared. They cleanse the face of dust and dirt accumulated during the day, treat it with a toner, allow moisture to be absorbed and apply serum. When the skin dries out, use a nourishing cream, it will protect it from inclement weather (ultraviolet radiation, temperature changes).
The serum is used in courses from two weeks to 3-4 months. Take a break of several months and repeat the procedure. With regular use of the composition, it is possible to protect your face for a long time from age-related changes.
How to use
Daily care for aging skin is carried out in 3 stages:
- Cleansing and toning.
- Serum application for intensive recovery.
- Nutrition or hydration.
Apply the serum to the face strictly following the massage lines. Give a light massage along the lymphatic flow, with light pressure, without stretching the skin. With four fingers and light massage movements, without removing your hands from the skin:
- performed from the center of the forehead to the temples;
- of them along the ears;
- from the ears to the wings of the nose and to the corners of the eyes;
- around the eyes, through the lower eyelid to the outer edge of the eye;
- along the upper eyelid to the corner of the eyes;
- descend to the wings of the nose;
- performed along the circumbial folds;
- along the upper jaw line to the ears.
The massage is performed with both hands, on the right and left side of the face at the same time, all movements are symmetrical.
The intensive facial care serum is used at least twice a year. For most effective results, use during periods of changing weather conditions: spring and fall.